Is Art Majors A Discourse Community - 1771 Words

Art majors are faced with many ideologies and goals when starting out. Understandably, due to the varying types of emphasis that the University of Arkansas provides in its art program; studio art, visual design, photography. Studio Foundation, the entry level year long course hits on all of these aspects. Due to this course those students that once had nothing in common now all need to reach common goals. According to Swales this group of students do not meet the criteria to be a discourse community. Though their various TAs of the course do make up a discourse community. After observing these two groups it becomes clear that even though the Studio Foundation group is not a discourse community they do emulate one. With guidance from the TA discourse community this group of entry level students learn the need to intercommunications work towards common goals. Working just as a discourse community would. Group of highly educated individuals make up the TA discourse community within the Studio Foundation course. Providing assistants to a growing group of artist, not just individually but as a whole group. Giving them fundamental knowledge to aid them when will create or become apart their own Swales approved discourse community. The functionality of the Studio Foundation group challenges that of a discourse community, and with the help of TAs this novice group is continuously developing in the criteria set up by Swales. Since the beginning of the 2014 fall semester I haveShow MoreRelatedReasons For Attending College For College910 Words   |  4 Pagesparents made me relax about this point. They gave me what I want. My discourse community is camping. So I think there is connection between my discourse community and my motivation. When I go to camping every month, whit the time I earn endurance, patience, imperturbability and promptitude. All these things are factors to creativity. My career gob is to be engineer. According to Bok â€Å" according to one survey, 60 percent of Arts and Science professors do not even think that preparing for a good jobRead MoreAcademic Discourse Essay1137 Words   |  5 PagesThe definition of a discourse community is as yet undefined; it does however require a set of specific characteristics, which allow the term to be narrowed until the point when many competing notions are eliminated. It is more a set of ideas, relating to the world of research and academic writing. There are many uncertainties surrounding the qualities and characteristics of a discourse community, many of which rise from a lack of definition. The following research is aimed at reducing confu sion byRead MoreWhether An Individual Dances For Fun Or They Dance Competitively,1693 Words   |  7 Pageselaborates on discourse communities and the six characteristics of these communities. â€Å"A ‘discourse community’ is a group of people who share certain language-using practices... to extent ‘discourse community’ borrows from the literacy-critical concept of ‘interpretive community’† (Swales 29). The six characteristics of a discourse community are: shared goals, forms of intercommunication, mechanisms that provide feedback, methods of communicating to individuals outside the community, â€Å"specific lexisRead MoreContemporary Art And Art Theory Of Africa And Asia At Soas Essay1656 Words   |  7 Pagesevery society, in every community, there exists, must exist, a channel, an outlet whereby the energy accumulated in the form of aggressiveness can be released.†This is the inspiration for my curatorial practice. As a curat or, community organizer, first generation Caribbean-American and New York City native, my curatorial work seeks to foster resistance and empowerment with oppressed communities. I seek to do this by cultivating spaces for collective catharsis and critical discourse, becoming the catalystRead MoreImportance Of Technical Sales808 Words   |  4 Pagesnew and old ideas to the art of salesmanship. One major factor of in this discourse community is the ability to communicate ideas and products effectively to members outside of the salesman discourse. With a background in both engineering and interpersonal communications, sales engineers are able to bring common ideas and relatable solutions to problems experience by those they are attempting to sell to. This traits of being able to communicate outside one’s own discourse is often taught throughRead MoreIn Order To Speak To The Issue Of The Proposed Federal1540 Words   |  7 Pagesdisclosures. I am a theatre artist and emerging scholar. I have and stand to continue to benefit from the NEA. However, as a scholar and artist, I hold the ability to criticize systems which do and do not apply to me as essential to rational discourse. On that note, I also wish to clarify my audience of this essay. Artists have been bogged down fighting against the government with issues of censorship and simply fighting to keep the NEA a live instead of making space to think critically aboutRead MoreAnalysis Of Alain Lockes The New Negro1646 Words   |  7 Pagesstereotypes and racist portrayals of prior decades (Hutchinson). The New Negro and the discourse around Locke’s work attempted to push forth a bold project: that of reshaping the cultural identity of black America with respect to the existent structures of American culture, as well as the global diasporic structures within which black people worked to find a historicized identity. To do so, Locke appealed to two major constructs: internationalist movements like pan-Africanism, and the potential powerRead MoreHow Has Freedom Of Artistic Expression Changed The Uk?1726 Words   |  7 PagesUK. Freedom of expression is vital to the arts which needs to be actively encouraged at the core of artistic practice and mission, or it risks being suppressed and diminish due to competing concerns. An artist holds responsibility to maintain the balance between cert ain boundaries of violating societies respect and sensibility. It has always been a treacherous task juggling the storm of opinions one faces with artistic impression without it causing major problems in political, religious, culturalRead MoreThe Pedagogical Theories For Teaching Writing And How Truth Can Be Achieved Through Different Perceptions943 Words   |  4 PagesIn this article, Berlin synthesizes four major pedagogical theories for teaching writing and how truth can be achieved through different perceptions. Neo-Aristolians (Classicists) use syllogistic reasoning to arrive at the truth because truth is logical and deductive. They see the audience as a force to be considered for shaping a message. In the classroom, truth is probabilistic and students need heuristics to discover the truth. Rhetoric allows the speaker to not only discover truth, but to convinceRead MoreA Study Of A Large Coastal Development Project1266 Words   |  6 PagesIn his text To the Beach: Communit y Conservation and Its Role in Sustainable Development Thor Kerr presents an illustrative and case study of a large coastal development project in Southern Australia. The framing of this coastal project is indicative of production operating under the ideology of ecological modernization, which functions with the assumption that science and technology can provide the solutions to ecological crisis with the help of economic agents such as innovators, entrepreneurs

The Rise Of The Messiah - 1364 Words

Jesus, the promised messiah, had miraculously risen from the grave, he brought hope to his disciples following his seemingly devastating death. He stayed with his disciples for forty days, and before he ascended into heaven, he gave the great commission, which is to share the gospel to everyone (Matthew 28:16-20, Acts 1:1-8). This commission stands today, Christians are to create disciples and share the gospel. As a 21st century Christian, it is just as important to fill his kingdom as it was when he lived. Today, we wait excited for his second coming, although we have been given a glimpse of what this may look like, it is interesting to think about. I’m sure some of our anticipations will be turned on their head the same way the Jews anticipation were turned around. My role within the story, from holistic view, follows the birth and sacrifice of the messiah who is Jesus, and is to make disciples, spread the good news, and wait patiently for Jesus’ second coming as I re flect His attributes of goodness, represent Him before others in this world, and rule over the non-human created universe (Genesis 1:26-31). Reflect His attributes of goodness, I have seen this worked out in my life through the giving of my time. This is probably the most tangible way to measure my personal reflection of God s goodness. When I was younger, whenever I was asked what areas of my life could be improved, I always said I was lazy regarding my faith. Since then I have grown and volunteer at churchShow MoreRelatedThe Four Books Of Gospel Are Found In The New Testament1287 Words   |  6 Pagesportrays Jesus as Messiah, Mark portrays Him as Suffering Servant, and Luke portrays Jesus as Universal Savior. The Gospel of John portrays Jesus as Son of God. John is not part of the Synoptics Gospel because Synoptics focus on God’s kingdom while John focuses on who Jesus is. Each book supports their views of Jesus with their texts. The Book of Matthew describes Jesus as Messiah. Matthew’s primary audience for his Gospel were Jewish people so that they would recognize Jesus as the Messiah. For his fellowRead MoreThe Jewish People Essay1681 Words   |  7 Pagesliving in the end of one of four time periods that pertain to the fulfillment of the end time prophecy. This time period is considered the Pre-Messianic period, meaning the Messiah has yet to come. In this period, God will bring about redemption in His own time. The Jews believe that if all of Israel were to return to God, the Messiah would come and the final redemption would be immediate. According to the Biblical text, there are many prophecies that must come to past before redemption occurs. A fewRead More Failure Of The Weimar Republic Essay1201 Words   |  5 Pageswhat extent is it true to say that quot;The failure of the Weimer Republic was due to external factors beyond its control and the rise of a German messiahquot;? In 1933, the Weimer Republic was officially abolished by Hitler, the German messiah. The Weimer Republic was replaced by his opposite, its contrast. From a democratic state to a state ruled by a messiah. Was it inedible that the Weimer Republic would become a failure? Or would different conditions have changed the occurred? ThereRead MoreJesus : The God Of God1408 Words   |  6 Pagesin common is the coming of a messiah, a chosen man by God who will change the world. When God created humankind, He placed in the Eden, His primeval messiah, and he was appointed to represent Him on earth, but Adam failed to God and made the human race guilty of all sins against its Creator. God in His mercy heart gave to humans a second chance, He sent himself as His own son, to redeem the humankind from this falling. In addition, the prophecies affirm that a messiah will come and all people whoRead MoreUnderstanding The Premise Of Jesus Christ1510 Words   |  7 Pagesunnecessary for an omnipotent being, culture is an important factor that binds a society together with a common worldview. This binding force is highlighted in Mark’s Gospel, where Jesus’s followers believed him to be the Messiah, their culture blinded them to realize the Messiah as the Suffering Servant (Zahniser, 1989). As the second pers on of the trinity, and as a human Jesus exhibited that divine patience and persistence were necessary to communicate the mission of the Spirit. The two ideas ofRead MoreEssay on Zoroastrianisms Role in Christianitys Development767 Words   |  4 Pagesmillennia it was able to rise from its original twelve followers to become the state religion of Rome and the mighty empire which it held. However, unbeknownst to many, the concepts that exist in Christianity and Judaism (the religion from which Christianity spawned) were initially conceived by the nearly dead religion of Zoroaster. Christianity is closely modeled after the Zoroastrains beliefs in the afterlife, redemption, judgment, duality of deities, apocalypse and messiahs. Whether ChristianityRead More You Promised Us Essay1600 Words   |  7 Pagesto New Testament writers, verbally predicted events that the Messiah would accomplish. Typology is similar, yet it is not a prediction, nor does it directly correlate to future events in the manner that fulfillment does. Rather, it is simply an event from the Hebrew Bible that is said to foreshadow another event in the Ch ristian New Testament. Regarding fulfillment, the New Testament writers have identified Jesus Christ as the Messiah. They believed that the prophecies from the Hebrew Bible haveRead MoreThe Christ, The Son Of The Living God1717 Words   |  7 Pagesâ€Å"Who do you say I am?† Peter answered for them, â€Å"You are the Christ.† (Mark 8:27-29) This word, Christ, is the Greek word christos and translates the Hebrew messiah. The term messiah or Christ was used prophetically as the title for the person or figure that God would appoint to usher in His kingdom. The people’s understanding of messiah has a military or political implication. Matthew’s gospel adds to Peter’s statement â€Å"You are the Christ, the Son of the Living God.† (Matt. 16:16). ThereRead MoreJesus in the Gospel of Mark940 Words   |  4 Pageswas, the life he lived, his struggles and his ending. Mark gets right to the point when telling the story of the life of Jesus; he does not talk about the birth, Jesus ancestry, nor his mother, or father. Mark recognizes Jesus as a person, as a messiah, a son of God, he shows that he is the son of God. Mark 1:11 says, â€Å"The beginning of the good news of Jesus Christ, the son of God†(NIV, p 1653). He shows who Jesus is through the things he does, not so much what Jesus said, Mark focuses more on theRead MoreRedemption And Utopia1367 Words   |  6 PagesRedemption and Utopia The Torah doesn’t recognize Messiah as a designation of waiting for a redeemer in the eschatological, technical or personnel sense like the Christian tradition later understood in light of the redeeming death of Jesus of Nazareth. The word Messiah derives etymologically from the Hebrew and means anointed with oil. In the Jewish Bible the name Messiah applies to both the king (1 Sam 24,7.11), as the high priest (Lev 4.3), and later appears associated with all priests (2Mac

Fazlur Rahman Khan Example For Students

Fazlur Rahman Khan Biography Outline1 Biography1.1 Fazlur Rahman Khan  (1929 1982)1.2 Chicago as Architectural Center1.3 Fazlur Rahman Khan Biography1.4 Innovative Steel Structures1.5   The Most Significant Projects1.6 Willis (Sears) Tower1.7 John Hancock Centre Biography Fazlur Rahman Khan  (1929 1982) Fazlur Rahman Khan is an American civil engineer, author of the Chicago-based skyscrapers Willis-Tower and John Hancock Center. He was a native of Bangladesh, who worked for the architectural firm Skidmore, Owings, and Merrill. In the 1960s he became the most influential specialist in the structural design of high-rise buildings. Chicago as Architectural Center By the end of the XIX century, the center of the economic life of the country is Chicago. It is here that the foundations of the architecture of the Chicago School, the bright page of the prehistory of modern architecture, were laid. Its beginning is associated with the fire of 1871, almost completely destroyed Chicago. The leader of this school was Louis Sullivan (1856-1924). Studies of functional and constructive problems of high-rise construction attempt to find the logic of constructive shaping of new objects occupied him no less than the design itself. The metal frame that facilitated the rapid restoration of the city after the fire was applied during the restoration of Chicago. The construction was accompanied by a huge jump in the growth of land prices, so the construction was conducted only by multi-story buildings. The development of multi-story construction was facilitated by the invention of the elevator, the use of a metal frame and the use of a water-closet. With the construction of skyscrapers, the design and construction and technological areas of activity in designing and erecting an edifice are becoming much more complicated. An independent profession of a civil engineer, one of whose representatives were and whose name is directly related to the development of Chicago architecture stands out from the traditional architectural profession. Fazlur Rahman Khan Biography Fazlur Khan was born in Dhaka, on the territory of modern Bangladesh. He studied at the University of Calcutta and Dhaka. After graduating from Dhaka University in 1951, he won the Fulbright Award for talented students from the colonies, which allowed him to continue his education in the US (Illinois State University). Within three years Fazlur Khan received three diplomas master and doctor in structural design and a master of theoretical mechanics. In 1955 he began to work at Skidmore, Owings, and Merrill and has since lived in Chicago. Passing all the steps, by 1970 he became a full partner of the company (and remained the only partner from engineers). During this time, he developed and for the first time implemented standard schemes of load-bearing structures, which became standards in high-rise construction such as carrier tube, tube in tube, tube with inclined bars, etc. Thanks to Khan, it became possible to build high-rise buildings of complex shapes such as pyramids, irregular prisms, etc. (previously the choice of forms was limited to rectangular prisms). He is a laureate of many professional awards during his life and posthumously, for example, Builder 1972 according to Engineering News-Record. The square in Chicago, adjacent to Sears Tower is named after Fazlur Khan, and his statue was installed in the tower itself in 1987. He died on March 27, 1982, not surviving 6 days before the 53rd anniversary. He was buried in Chicago, in Grassland Cemetery. Innovative Steel Structures Classics of skyscraper construction presuppose the presence of a steel frame inside the building, which is assembled like a lattice. The ceilings are made of concrete slabs that make up the floor and ceiling, and on the outside, the edifices lined with glass. These external walls are called curtain wall; it does not hold anything, but only closes the insides of the structure from adverse weather conditions. .udc7fcdd457c64dd0dd86ff2176d81c11 , .udc7fcdd457c64dd0dd86ff2176d81c11 .postImageUrl , .udc7fcdd457c64dd0dd86ff2176d81c11 .centered-text-area { min-height: 80px; position: relative; } .udc7fcdd457c64dd0dd86ff2176d81c11 , .udc7fcdd457c64dd0dd86ff2176d81c11:hover , .udc7fcdd457c64dd0dd86ff2176d81c11:visited , .udc7fcdd457c64dd0dd86ff2176d81c11:active { border:0!important; } .udc7fcdd457c64dd0dd86ff2176d81c11 .clearfix:after { content: ""; display: table; clear: both; } .udc7fcdd457c64dd0dd86ff2176d81c11 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .udc7fcdd457c64dd0dd86ff2176d81c11:active , .udc7fcdd457c64dd0dd86ff2176d81c11:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .udc7fcdd457c64dd0dd86ff2176d81c11 .centered-text-area { width: 100%; position: relative ; } .udc7fcdd457c64dd0dd86ff2176d81c11 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .udc7fcdd457c64dd0dd86ff2176d81c11 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .udc7fcdd457c64dd0dd86ff2176d81c11 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .udc7fcdd457c64dd0dd86ff2176d81c11:hover .ctaButton { background-color: #34495E!important; } .udc7fcdd457c64dd0dd86ff2176d81c11 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .udc7fcdd457c64dd0dd86ff2176d81c11 .udc7fcdd457c64dd0dd86ff2176d81c11-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .udc7fcdd457c64dd0dd86ff2176d81c11:after { content: ""; display: block; clear: both; } READ: William TurnerIn the first half of the last century, almost all significant skyscrapers, including the Empire State Building, the Chrysler Building, and others, were built on a steel frame. They had the only significant drawback; it is their traditional rectangular shape. Over time, the engineers found out that steel has a few not very pleasant properties. First, it is subject to temperature variability; for example, if a fire starts in the building, the frame softens and deforms. So, the official version of the destruction of the Twin Towers in America is precisely the breaking of the strength of the frame due to temperature. Secondly, steel, like any metal, is susceptible to corrosion. Third, steel is very expensive. And fourthly, as with any material, steel has an extremely effective height very high buildings can not be constructed on this principle. Therefore, the American engineer Fazlur Khan proposed to build skyscrapers in a stem-shell scheme. It provides for the presence in the center of the edifice of a massive concrete trunk with thick walls, and along the edges large columns wrapping it. This method, first, allows edifice constructions of enormous height, and, secondly, to erect skyscrapers of almost any shape. He developed and realized for the first time the standard schemes of load-bearing structures, which became standards in high-rise construction such as the carrying tube, the tube in the tube, the tube with inclined bars, etc. It was a genuine revolution in the design of high-rise buildings on a metal frame. These innovations opened up scope for imagination: skyscrapers of complex shapes such as pyramids, irregular prisms and others appeared.   The Most Significant Projects Fazlur Khan personally designed dozens of buildings, including: 1964 DeWitt-Chestnut Apartments, Chicago. This is a 43-storey residential edifice made of monolithic reinforced concrete. It was the first example of a carrying tube design, in which the supporting columns are located only along the perimeter of the building. 1966-1969 John Hancock Center, Chicago. At the heart of the project was the offer of Mikio Sasaki, in those years still a student. This is the first high-rise edifice in the world in the form of a truncated pyramid with diagonal bars; at the time of construction, it was the second tallest edifice the world. 1970-1971 One Shell Plaza in Houston (the world headquarters of Shell). At the time of construction, it was the highest reinforced concrete edifice the world (218 meters) and the first sample of the tube in the tube. The variable pitch of the columns of the carrying tube gives the impression of waves running along the wall. 1970-1973 Willis Tower, Chicago. At that time and until 1998 it was the tallest edifice the world. 1981 Hajj Terminal at the airport of King Abdul-Aziz, Jeddah (Aga Khan Prize in 1983, posthumously). At the heart of the edifice are 10 identical modules with 45-meter facades, united by a shopping arcade. At the time of construction, the roof hood of the main building, designed for a daily flow of up to 80,000 passengers, was the largest in the world. There are two significant projects of this architecture that are worthy of special attention. Willis (Sears) Tower It was built in 1973 in Chicago (USA). It is an office edifice that has 110 stories and height of 443 m. The idea of erecting such a large-scale edifice first appeared in 1936 after the decision of Sears, Roebuck CO to unite the entire staff of its employees in one place for more comfortable working conditions. The first part of the Sears Tower appeared in the spring of 1971. The main architect of the Sears Tower was Bruce Graham, and the main designer was Fazlur Khan. .u44237d7d5e8427744917f63297f34a6f , .u44237d7d5e8427744917f63297f34a6f .postImageUrl , .u44237d7d5e8427744917f63297f34a6f .centered-text-area { min-height: 80px; position: relative; } .u44237d7d5e8427744917f63297f34a6f , .u44237d7d5e8427744917f63297f34a6f:hover , .u44237d7d5e8427744917f63297f34a6f:visited , .u44237d7d5e8427744917f63297f34a6f:active { border:0!important; } .u44237d7d5e8427744917f63297f34a6f .clearfix:after { content: ""; display: table; clear: both; } .u44237d7d5e8427744917f63297f34a6f { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u44237d7d5e8427744917f63297f34a6f:active , .u44237d7d5e8427744917f63297f34a6f:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u44237d7d5e8427744917f63297f34a6f .centered-text-area { width: 100%; position: relative ; } .u44237d7d5e8427744917f63297f34a6f .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u44237d7d5e8427744917f63297f34a6f .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u44237d7d5e8427744917f63297f34a6f .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u44237d7d5e8427744917f63297f34a6f:hover .ctaButton { background-color: #34495E!important; } .u44237d7d5e8427744917f63297f34a6f .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u44237d7d5e8427744917f63297f34a6f .u44237d7d5e8427744917f63297f34a6f-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u44237d7d5e8427744917f63297f34a6f:after { content: ""; display: block; clear: both; } READ: TitianFor three years they managed to create an edifice’s amazing height four hundred and forty-three meters in the form of one hundred and ten floors. For twenty-five years, this skyscraper was the tallest edifice the world. Now he took the honorable 2nd place in height in the United States and 10th in the world. On July 16, 2009, the Sears Tower was renamed the Willis Tower. In this building, Fazlur Khan used a shell-diaphragm constructive system. A distinctive feature is that the edifice consists of 9 steel tubes of square section, forming a large square in the base; the design is designed in three levels, gradually tapering upward. There are 2 TV antennas on th e roof (the antennas’ end reaches 527.3 m). On the 103rd floor, there is an observation deck with balconies. John Hancock Centre John Hancock Center is one of the most famous high-rise buildings in Chicago and the USA. The height of this 100-story skyscraper is 344 meters to the roof level, and the main feature is its design, reminiscent of a large quadrangular hollow column. The skyscraper is located in the northern part of Michigan Avenue and rises above half of Chicago. The height of the edifice together with the antennas is 459 meters. The skyscraper project, which at that time was the second tallest edifice the world, was originally conceived at the end of 1964 and belonged to developer Jerry Wolman. In the future, the project is financed by the insurance company John Hancock Mutual Life Insurance Co. The peculiarity of the edifice is a hollow construction resembling a huge rectangular column. In the building, designed by Fazlur Khan himself, a shell structural system with diagonal connections of supporting structures located along the outer contour was used. Both of these buildings realize the concept of a bearing steel tube, which is used today for the construction of the highest buildings, such as the Burj Khalifa in Dubai.

Walden Essay Example For Students

Walden Essay Manns 1Ken MannsMike SandersEnglish 1000215 February 2001â€Å"To Be Awake is to Be Alive†Why do so few Americans not see all of the problems in society? Do they simply not care or are they not able to see them? With Thoreau’s statement, â€Å"To be awake is to be alive†, he implies that Americans have their eyes closed to these issues. They do not choose to overlook these issues but they simply pass them by because their eyes are shut. Some people are not able to grasp the concept in Thoreau’s statement and find it to be foreign or subversive because it threatens the way the see the world. Many people who happen to fall into the cultural norms find Thoreau’s statement to be intimidating. The way they view the world is extremely sheltered they do not choose this, it is jus t the way they are. They have always viewed the world through a screen that filters what they see. This screen is different for each individual depending on his or her cultural ba ckground and/or home environment. These factors along with many others create the screen by which they see the world. We will write a custom essay on Walden specifically for you for only $16.38 $13.9/page Order now Different cultural backgrounds have different taboos. These taboos define what is and is not acceptable for the people within that culture. Such as India where they do not believe in interracial marriages while in Western Europe most people do not have an issue with them. Home environment is also a major factor in what is allowed though the screen. The beliefs passed down through a family are commonly not questioned. The children are taught the beliefs of the family and are expected to carry on the traditions. Some people do question their backgrounds by removing the screen. They see the world for what it is both good and bad and not how they would like to see it. Meanwhile, others cringe at the thought of removing the screen. These people are so used to the screen they are afraid of what might lay on the other side. Some are so dependent on this screen they would even feel that Thoreau’s statement is subversive. They feel as though removing the screen could potentially alter their entire existence. Having this screen is not a terrible thing but not knowing what lies on the other side is. Thoreau’s statement is not universally true. For some people it is necessary to question the beliefs passed to them. For those people the screen is a hindrance from the world around them. Others need the screen to protect them from what they are not familiar with. They cannot handle ideas that are filtered by their screen. Neither way of viewing the world is correct, each has its own problems but both can be utilized to view the world. BibliographyWorks CitedThoreau, Henry David. Walden. New York: Norton, 1951. English Essays

Accounting Term Paper The Most Effective Writing Strategies

Accounting Term Paper The Most Effective Writing Strategies Written assignments such as essays, term papers, research papers or reports are an essential part of accounting classes because they teach students presentation skills that are critical for success in their professional career. Lots of great ideas fail in the business world just because they are poorly presented. So when you are given a task to write a term paper in accounting, you should treat it as a very important business presentation and just imagine that your job depends on your doing it the proper way. You should do your best to express your ideas effectively. Academic writing and business writing are not easy and requires a lot of reading and thinking so to help you get started, we offer you a complete guide to writing a term paper in accounting where we are going to discuss different aspects of the writing process and give you advice on how to choose a good topic for your accounting term paper, write an outline, what to include in different parts of your term paper, and how to revise and edit your content. What Is an Accounting Term Paper? The purpose of writing a term paper in accounting is to communicate important information to the readers. It may be reporting research findings, arguing a certain issue, proposing a research, reviewing literature, solving a problem or defending a position. The process of writing an accounting term paper, just like any other academic paper, involves certain stages that you should follow in your writing. But you should keep in mind that the actual writing process can be often messy and recursive so you should use this article as a flexible accounting term paper writing guide. Step 1. Clarify Your Assignment and Choose a Topic If the topic for your term paper was given by your instructor, you should read it carefully to understand what your assignment is. Your assignment question is most likely to set out what type of information you should include in your term paper and what steps you should follow to complete your task. For example, you may be required to analyze some process, to comment, to evaluate, to make recommendations, to identify some issue, etc. If your instructor has not specified what format you should follow, for example, APA, MLA or Chicago, ask him/her about it. Your instructor may have some specific requirements that you have to follow when formatting your paper. If you are responsible for choosing a topic for your accounting term paper, you should select a topic that you are interested in, taking into account the amount of time you have to write your term paper, its length, and available resources. You should also avoid controversial or sensational topics that are not scholarly. You have to narrow your topic to a manageable size and pose it as a problem to be solved or as a research question to be answered. If you have no idea what to write about, you may choose one of the topics from our list. Accounting Term Paper Topics A Company’s Cost Volume Profit Analysis 2017-2018 Budget Research Key Financial Accounting Concepts Advantages and Disadvantages of Accounting Convergence Income Taxes in the USA Accounting Fraud Risks Impact of Accounting Information on the Decision-Making Process Creating a Bankruptcy Plan Debt Financing Role of Accounting in Innovation Management Step 2. Do Research and Document Sources First, think about the general outline of your research. Use brainstorming techniques and make a list of subtopics and keywords that will help you organize your research and stay focused on your topic. A good research is a foundation of your accounting term paper so you should use a broad variety of the most credible and most up-to-date expert resources. You should gather information from databases, libraries, scholarly journal articles, scientific books, online sources, government publications, newspapers, and newsmagazines. While reading, you should make notes and keep track of all your sources. Make sure that you write the whole reference so that you can use it for your reference list or bibliography and citations or if you need to double-check the information. Organize your data and group it into categories that are variations of some sort of outline – you can write a working outline, make a mind map, arrange group notes on a large table, use file cards or combine these techniques. Your point is to organize your information and identify connections among the categories to determine the structure of your future term paper. Step 3. Prepare an Outline and the First Draft Write your thesis statement or statement of purpose and make a final outline that will help you stay on the track when you start writing. An outline is necessary to set out your accounting term paper structure and guarantee that your paper is complete and logical and covers all the relevant information and key arguments. Your outline must reflect how you are going to develop your argument so you should specify every step from your introduction to conclusion. Your term paper should include the following sections. The title should be informative and concise and include keywords of your topic. The abstract should explain your objectives, significance of your paper and your approach to the problem, and summarize your findings. Your abstract should be about 200 words or even less and it is usually written when the rest of a paper is completed. The introduction should provide background information, give definitions of key terms and concepts, explain your specific purpose and organizational plan. If the explanation of the context in your introduction is too long, you should include a separate section that can be called Context/Background/Key Terms. If you need to provide an overview of the existing research on your subject, you can include a separate section called Literature Review. The body of your accounting term paper should present your ideas in a logical, systematic and concise manner. If your paper is long, you should divide your body into sections using headings and subheadings to help your reader see the organizational structure. You should support your argument with relevant evidence and integrate your sources into your discussion. When necessary, provide statistical data, figures, tables, and diagrams with legends. Your task is not just to report the information that you have found in your sources but summarize, explain, analyze, and evaluate it. The conclusion should present a summary of your ideas and suggest some directions for further research, and recommendations. Your recommendations can be written in plain text or presented as â€Å"bulleted† information. You can also explain the significance of your term paper. The references should list sources that you cited in your accounting term paper in an alphabetical order in a proper format specified by your instructor. When writing your first draft, you should keep in mind that it will be revised so there is no need to worry about spelling or focus on punctuation. Write your thoughts freely. At this stage of the writing process, you should focus on the content of your term paper, following your outline and developing your ideas, and use information from your notes. You should use categorized research notes to develop your argument and support the points that you want to make. Include quotations and examples to support your explanation, discussion, argument, and comparison. You should avoid self-editing at this step. Use transition words to link sentences, paragraphs, and sections. You can use single words such as however, but, similarly, phrases or clauses. To make your links more explicit, you might even require using whole sentences. And if your term paper is based on an extensive research, you should use headings and subheadings to make transitions. When you have finished your rough draft, put it away out of sight before you start revising it and making improvements. Step 4. Points to Consider During the Writing and Editing Process When we speak about a well-written paper, we mean that it has to communicate your ideas because if it fails to do it, then it doesn’t matter how profound your research was. In this case, your writing will have no impact on your readers. So the clarity of your term paper is extremely important. How can you achieve that? There are three things that make good writing: effort, style considerations, and technical matters. Write Multiple Drafts Writing drafts and polishing them takes time and efforts and you can never complete a good paper if try to do it on the night before it is due. You should write multiple drafts. Complete your first draft, make it smooth, and put it aside for some days so that you can look at it with a fresh perspective, as objectively as you can. Then reread your draft and improve it. You can repeat this process with your third and subsequent drafts. You will be surprised how many ways you can find to improve what you have written. A good idea is to find a second set of eyes so you may ask someone else to read your accounting term paper, for example, your family member, your friend or classmate or hire a professional editor. Fresh readers can help you notice technical errors and inconsistencies in your argument and organization. Improve Your Style You should also take care of your style: Use active tense and action verbs that generate more interest. Take care of your sentence structure and avoid long and complex sentences. Instead, use simple, short sentences which are more powerful. Watch your paragraphs length. Don’t write making too long paragraphs of over one-page length. Such paragraphs may have more than one idea or redundant statements. You should rewrite them and delete unnecessary text or make additional paragraphs for separate ideas. On the other hand, you cannot write in paragraphs that have only one sentence. Each paragraph should include one topic sentence and a few sentences that develop that sentence or support it with evidence. Always use transitions between your paragraphs because they smooth the reading process and help readers get from one idea to the next one. Use such words and phrases like however, as a result, nevertheless, still, on the other hand, etc. Avoid vague expressions and emotion-laden words. Use words with specific and clear meaning and try to avoid clichà ©s. Remember that the purpose of your accounting term paper is the content. The style can help convey your ideas but it should not distract your reader from the content. Consider Technical Issues You should take care of the technical issues and make sure that your term paper is free of some common mistakes. Check your spelling. You may try to use a technique of professional proofreaders who often read a manuscript backward to check the spelling. Use a good dictionary and spell check software. Be careful of verb tenses and keep them consistent within your paragraphs. Avoid sentence fragments. Make sure that every sentence you write has a subject and a verb. Avoid split infinitives when â€Å"to† and the verb are separated by an adverb. Don’t end sentences with prepositions because that indicates the poor sentence structure. Always make sure that the subjects and the verbs in your sentences agree. Step 5. Revising Your Final Draft When revising your draft, you should check your accounting term paper at every organizational level. First, you should check the overall organization and improve logic and flow. Review the introduction and the conclusion to check their logical flow and effectiveness and review the body to make sure that the discussion is coherent. You should also check your term paper against the outline and verify the logical order of your paragraphs and your ideas. Then you should check the structure and logic within your paragraphs. Make sure that each paragraph has a topic sentence and includes details to support generalizations. Check transitions within and between paragraphs. Check every sentence and improve structure, word choice and fix grammar, punctuation, and spelling mistakes. Your revision may require many readings and each of them may have its specific purpose. At the final stage, when proofreading your accounting term paper, you should also check your documentation and the consistent use of one citation system that was specified by your instructor. Cite all the material that is not considered common knowledge to give credit to the primary sources of information. Check the accuracy of the references list at the end of your term paper. 2 Technical Accounting Term Paper Writing Tips from Our Writing Gurus: Always have a copy of your paper. You will then be able to add it to your graduation portfolio, reference them or highlight the impressive grades. Make sure to save changes in your accounting term paper every 5-10 minutes. This way you will not lose the valuable information.

Effects of Drug Abuse essays

Effects of Drug Abuse essays Many people do not understand why or how other people become addicted to drugs. It can be wrongfully assumed that drug abusers lack moral principles or willpower and that they could stop using drugs simply by choosing to change their behavior. In reality, drug addiction is a complex disease, and quitting takes more than good intentions. In fact, because drugs change the brain in ways that foster compulsive drug abuse, quitting is difficult, even for those who are ready to do so. Through scientific advances, we know more about how drugs work in the brain than ever, and we also know that drug addiction can be successfully treated to help people stop abusing drugs and lead productive lives. Today, thanks to science, our views and responses to drug abuse has changed dramatically. Groundbreaking discoveries about the brain have revolutionized our understanding of drug addiction, enabling us to respond effectively to the problem, (Volkow). Addiction is a developmental disease that begins i n infancy and adolescence and is influenced by a combination of factors involving genes, environment, and an individuals age at first drug use. The genes that people are born with in combination environmental influences of their addiction defenselessness. To addition that, gender, ethnicity, and the mental disorders may influence risk for drug abuse and addiction. Scientists estimate that genetic factors account for between 40 and 60 percent of a persons vulnerability to addiction, including the effects of environment on gene expression and function. Adolescents and individuals with mental disorders are at greater risk of drug abuse and addiction than the general population, (Volkow). Few weakness genes have been found for alcohol dependence and nicotine addiction. Alcoholism is a genetically inherited disease. There are several evidences proving that Scientists at Washington University School of Medicine cond...

LED lighting fixtures market of US Research Paper

LED lighting fixtures market of US - Research Paper Example Third basic benefit LED based light offers are increased life spam performance as compare to conventional lighting technologies. Well designed LED lights gives 50,000 to 100,000 hours of performance or more. Along with these basic benefits associated with LED. These features provides overall cost effectiveness and environmentally beneficial source of lighting (The Climate Group, 2012). 3. Customer Demographic and Market Demographic Lighting industry in US is second in row after China. US demand for s same is projected to increase by 7.5 percent annually amounting to $25.3 billion in 2016 (IES, 2012). This product is not entitled to cater people of certain age, state, sex etc. It is residential as well as commercial product designed for all cost sensitive segment, low income segment. These fixtures provide efficient source of lighting which is need of every house and office. 4. Reasons for Selecting China for Buying China has been selected as a destination for production as it provide s cost effective manufacturing. In year 2012 China has regarded growth of LED lighting industry for next five years as 7th emerging industry. Hence, China is providing considerable support to increase its LED production at local level. To gain this industry specific benefit combined with the low cost labor availability, it has been decided to establish setting in china for buying LED lighting fixtures from China manufacturing firms. 5. Entry Mode Selected It has been decided to enter Chinese market for buying LED lighting fixtures as third party contractors. This decision is based on the fact the currently China is supporting local production to meet its own demand. Chinese... LED lighting fixtures market of US Importing final product to US, share in US market will captured through distributors and retailers. 1. Product and Country Background LED lighting fixtures industry is among the fastest growing industries in world. When account for the Global demand for lighting fixtures, it is projected to jump high above at 6.9 percent annually to $153 billion through 2016 (Global Information, 2012). This rise in demand is contributed by three major sectors: construction, motor vehicles and machinery and commercial and residential consumers (gnom, 2012). ABC plans to introduce LED lighting fixtures for commercial and residential users. Image 1 (Smallwood, 2012) LED lighting fixtures to be sold in US will be imported from China. China has the highest demand for light fixtures and through 2016 it is expected to retain its top position by with additional 36 percent rise in demand.US follow is on second position with 18 percent share in rise in global sales (Tao, 2012). Penetration of LED lighting fixt ures in US and China with growth in future is given in image 2 and 3. High growth in demand in China and across world has resulted in an increased production of LED lighting fixtures in China with government supporting and subsidizing the industry to remain competitive (Hausken, 2011). To cater dumping issues, ABC Company, has initially developed business model based on low frill product, hence, providing product at status which is used to dump the market.

Fibromyalgia Essay Example | Topics and Well Written Essays - 750 words

Fibromyalgia - Essay Example It was observed there is high aggregation of Fibromyalgia in families of Fibromyalgia patients. The mode of inheritance followed is probably polygenic. An association between Fibromyalgia and polymorphisms of the genes in the serotoninergic, dopaminergic and catecholaminergic systems was observed in research. However these polymorphisms are not specific for Fibromyalgia and are associated with a range of somatic disorders and with depression (Buskila 332-8). Stress is often considered as a risk factor for Fibromyalgia It has also been hypothesized that because exposure to stressful conditions can alter the function of the hypothalamic-pituitary-adrenal (HPA) axis, the development of fibromyalgia may stem from stress-induced disruption of the HPA axis (McBeth et al . R992-R1000) There is strong evidence that major depression and fibromyalgia are associated with each other. The symptoms of fatigue, sleep disturbances, and cognitive disturbances that are characteristic of Fibromyalgia are also present in depressive illness. Patients with Fibromyalgia often improve with antidepressant medications. Although current major depression was found in only about 18-36% of Fibromyalgia patients, a lifetime history of depression was observed in 50-70% of the cases in a study (Goldenberg 778-779). Gender and age are the other important risk factors in Fibromyalgia as Fibromyalgia is 10 times more prevalent in women than in men and is most likely to be diagnosed between the ages of 20 and 50 (Chakravarty and Zoorob 247). The most important signs of Fibromyalgia are pain in multiple sites, fatigue, and poor sleep. Patients often complain of low back pain, which may radiate into the buttocks and legs. Also common are complaints of pain and tightness in the neck and across the upper posterior shoulders. The pain may be described as a burning or gnawing soreness, stiffness, or aching. Many patients awaken frequently at night and have difficulty falling back to sleep. Upon waking, many patients feel exhausted and complain of stiffness, which improves as the day passes by. Pain must last for more than 3 months in all four quadrants of the body.Fibromyalgia is diagnosed if there is a history of widespread pain lasting more than three months-affecting all four quadrants of the body and presence of 11 tender points among the nine pairs of sites specified by the American Rheumatology College (Chakravarty and Zoorob 248-249) Many patients with fibromyalgia complain of cognitive difficulties (known as "brain fog" or "fibrofog") such as short and long-term memory problems, groping for words, and poor vocabulary. Headaches, including migraine type, also are common. A feeling of swollen joints without actual swelling, and paresthesias without objective neurologic findings, are considered two important features of Fibromyalgia (Chakravarty and Zoorob 248). As a medically unexplained syndrome, there is no known cure or universally accepted treatment for fibromyalgia, and treatment is typically aimed at symptom management. Along with pharmaceutical treatment, research was done on a variety of alternative treatments for Fibromyalgia with varying results. Short-term exercise programs for individuals with fibromyalgia have consistently improved physical function, especially physical fitness, and reduced tender point pain; however the exercise must be done at moderate intensity and consistently. The exercise should start at intensities below the

The problems encountered while accounting for intangibles are Essay

The problems encountered while accounting for intangibles are accurately identified and explained - Essay Example For example expenditures in research and marketing ill generate cash flows but quantifying the amount of the cash is normally difficult hence their omission in the balance sheet. Secondly, recognition of assets in the balance sheet requires the ability to measure the value or the cost reliably. In the case of intangible assets like marketing or research, reliable measure of value or cost cannot be made because of the uncertainty in the amount of cash flows to be generated is very high (Spiceland, 2009). Further, it may be difficult to determine which assets the expenditures have contributed value for. Moreover, IASB requires that for an asset to be recognized in the balance sheet, control must be determined. The enterprise must have the rights on the assets or control that gives the exclusive benefits to the organization. Skilled staff may thus not be classified as intangible assets because the organization does not own the employees. This makes it difficult to account for the intangible assets especially when there are no legal rights. Finally, assets must result from previous transactions or past events for them to be recognized and classified. This does not posed a very big problems since the purchase price can always be determined if the asset was obtained. Problems normally arise only when the assets are produced by the organization. Internally generated assets cause a problem of determining their existence from a single transaction hence difficult to measure. Organizations must therefore ensure that they account for intangible assets in conformity to the IASB so as to prevent overstating or understating the financial

The negative effects of technology

The negative effects of technology Technology is everywhere. It is a tool that certainly changes the world and how it operates. Many people today are familiar with the technology and its use; it might become extremely important in aspects of our life also evolved in over the past decades and even now made our life simpler, easier, convenient and more comfortable. This notion of the technological development and obvious human capability could cause a massive impact on how the world operates. Unfortunately, nowadays, technologies possibly play both positive and negative rules; depending on how can we invest it. Furthermore, if technology invested and used in useful and positive ways then it might give us a good influence whereas, if it used in negative ways, it will probably cause us a negative influence. In my opinion, it seems that technologies have had a great effect on today’s lifestyle. On the other hand, there are many people omit to believe about some negative effects that related to the use of technologie s. This essay will focus on the extent to which negative and positive influence of the technology on some areas of the human’s lifestyle. HT Media Ltd (2014) argues that the characteristics of technology certainly provide unlimited belongings while their negative influence on personal relationship may be examined methodically also it could take too long time to recognize the problem, so we should re-study the function of the technology impact on our lifestyle. A part from this, it sometimes makes us restive and confused. These harmful impacts might produce serious problems that we should deal with. Thus, it may be observed that the principle accessibility of technology may reduce the distance between us in order to the growth of the social relationships, and then we might need much more technologies to keeping and strengthening our personal relationships. It could also possible say that the personal relationships possibly changed significantly. Several people might become used for intelligent and modern devices such as computers, laptops and phones. Thus, they could browse the Internet and will may use the most common social networking applications like Twitter, Skype, Facebook, WeChat, WhatsApp, etc. The communication technology and social sites certainly provided interaction smother and easier with each other, whereas, also have certainly provided public separated from another people because that it could reduce the demand to make communication face-to-face conversation. As a result, it is fair to say that the impacts of those social networking sites are very obvious not only on our personal relationships, but also on many parts of our routine such as privacy, freedom, person’s independent and education (HT Media Ltd, 2014). The relationship between the students and their families and friends could have a massive effect not just on the health such mental and physical problems. In recent years, many people spend a long time of their day in front of the systems and electronic devices, which might lead to obesity and lastly a great threat to the health, but also on the education. What is more, the family probably support student to achieve the aim of their studies, and may help them to reduce the harmful impacts of stressful life actions due to; there are some students could live a lone which might make them more socially separated, and they may become more relay on the modern electronic devices to getting on engagement and social support. Thus, students certainly use the Internet to communicate frequently with friends and family by emails and text messages being the favourites instruments and technology devices (Weber, 2003). Certainly, some technological developments might cause populaces to be distracted, too worried, and gradually out-of-the-way also many people may be tangled in many numbers of societies with the technologies today however; the property of these relationships might make people feeling qualitatively empty. Clearly, technology has had a reflective impact on what it means to be social Robert (2014). In figure (1) shows communities, social networking sites, and today’s communication tools that use it students. This study of students and technology observed that 97 percent of students graphed used social networking sites to stay in touch with their friends. As a result, technology might have strongly affected to students on their personal relationship. Source: Robert (2014). Pew Internet American Life Project (2002) suggests that nowadays, generation of the learners that attend to the institutions of study like universities, colleges and schools could be have unprotected to technology so early and they have been more familiar with it. In the same way, Anderson (2001) states that about twenty percent of the learners attend to schools are used modern electronic devices, when they were between 5 and 8 years old and all these children certainly activated using the computers whenever they increased using it as well. In one sense, there are many reasons for huge uses of the Internet and the technology could be connecting with family, classmate, and friends. It seems that some communication applications and sites like Email, MySpace Twitter, Facebook, YouTube, WeChat, LinkedIn, Tango and scores of others by these all sites we could contact each other in any position on over all the world easily and smoothly. Lickerman (2010) mentions that it appears that these fantastic ways and interconnectedness might be solution of our problems. In fact, it may be too expensive. Furthermore, there is a strong connection between technologies and education. Technology may rapidly blossom in the last twenty years. It would become not just a familiar tool, whereas also certainly improved the knowledge and our skills of the research as an educator. Moreover, it would engage us to study since it could be easy to access and able to share learning materials. Educational technology could be a study and moral training for facilitating teaching and improving performance also it in education may be just an additional chance to achieve education, if we do not time or opportunities to do it another way. In that case, then it could result in the good changes of pedagogy and teaching ways all over the world in order to we could observe the advantages that educational technology and also might create educational chances for students and teachers. On the other hand, it might have a negative effect on students at classroom, which causes no controlling device use, distractions, the risk of cyber-bullring and limiting face-to-face communication due to the difference in available a wonderful technology and preparation needed for operating technologies in teaching could also discover various disadvantages (Sosnowski, 2014). Above all, there is no universal argument in the legal society about organization of the computer crime, probably just one reason for that which certainly the rapidly developing state of computer technologies day by day. In 1979, U.S. Department of Justice Publication, divided computer crime into three main parts: First of all, Computer abuse †¦the broad range of international acts involving a computer where one or more perpetrators made or could have made gain and one or victims suffered or could have suffered a loss† .In the Second part, Computer crime †¦Illegal computer abuse implies direct involvement of computers in committing a crime. In the last part, computer related crimes †¦any illegal act for which a knowledge of computer technology is essential for successful prosecution†. In short, these definitions of these parts possibly become cleared by the massive production of computers and electronic devices related products over a few years ago. Thus, the development of effective computer network security law and public policy could not be accomplished without co-operation between the technical and legal communities. Unfortunately, in many countries there are no substances of laws that could protect a persons privacy when they browse the Internet. The rules that try to set a standard of privacy are substances of the laws beginning with the constitution and remaining down to local laws. These laws are not geared for the Internet. These laws may be to protect a persons informational privacy. In the other way, privacy might be one of the most conditions where technology effects significantly signs both the real and the practical landscape. There are a number of demands where in order to increase personal privacy sources, especially in the private areas, demand a great deal of personal information. So the information in the right sides makes the chances for a huge convenience, allowing people access and share information more methodically associated to them. In contrast, the incorrect sides, this information might cause confusion on individual in the shape of financial damage, or identity stealing. Some agencies sector might be going as far as to secure the information and the law enforcement (Hale, 2005). Hale (2005) states in report explaining identity hazards that face recognition technology (FRT) might lead to a full investigation personal freedom prohibiting privacy as organization might use it to detect people at anytime and location. Clearly, it might lead to eliminate not just people’s freedom, but also their independence as well. To sum up, the usages of technologies on various areas of the human’s lifestyle could be has both positive and negative consequences. Great site by the way, the connecting technologies in the educational process might makes education enjoyable and more comfortable for the educators and the learners as well and also helps to combine connection education and employment. The technology should be used when it completely benefits us also when it is needed as well and people should try to communicate with each other by meeting in order to improve their society. In contrast, it is not possible to reverse the negative effects of technologies; people should try to avoid it in order to get benefited which helps us in money saving and use it more comfortable and securable. The larger our sense of the freedom and independency as human, we continually try to free ourselves from the limits forced by nature, society, and a new technologies which may lead to more control on our lifestyle. It appears that the use of these technologies probably increasing annually that let us nowadays to look at it more critically. References: 1)- Anderson, K. J. (2001). Internet use among college students: An exploratory study. Journal of American College Health, 50 (1), 21–26. 2) HT Media Ltd, (2014) Technology and Social Relationship. The Financial Express, 1 Mar. Available at: http://ezproxy.bcu.ac.uk:2073/docview/1503206602?accountid=10749. 3) -Hale, B. (2005). Ethics, Place, and Environment. Rutledge Publishing. 8(2). 4)- Robert, J. (2014). Dimensions Of Leisure For Life. Human Kinetics. Available at: http://www.humankinetics.com/excerpts/excerpts/technology-can-have-positive-and-negative-impact-on-social-interactions [Accessed 24 Aug 2014]. 5)- LaRose, R., Eastin, M. S., Gregg, J. (2001). Reformulating the Internet paradox: Social cognitive explanations of Internet use and depression. Retrieved April 2, 2005, from: http://www.behavior.net/JOB/ v1n2/paradox.html. 6)- Likerman, A. (2010) The Effect of Technology on Relationships. Happiness in this world. Available at: http://www.psychologytoday.com/blog/happiness-in-world/201006/the-effect-technology-relationships [Accessed 20 Aug 2014]. 7) Pew Internet American Life Project. (2002). The Internet goes to college. Washington, DC: Author. 8) Sosnowski, J., (2014) Advantages and Disadvantages of Technology in Education. Ehow contributor. Available at: http://www.ehow.com/about_4815039_advantages-disadvantages-technology-education.html#ixzz1DSB9fPaG [Accessed 16 Aug 2014]. 9)- United States Department of Justice (1979). Computer Crime, Criminal Justice Resource Manual.[online].Retrieved October 1999,from: http://www.studymode.com/essays/Computer-Security-And-The-Law-804.html [Accessed 19 Aug 2014]. 10)- Weber, L. (2003).Relationships Among Spirituality, Social Support and Childhood Maltreatment in University Students. Counselling and Values. 47 (2), pp.82–9 1

Film Essay - Cultural Turmoil in Francis Ford Coppola’s Movie, Apocalyp

Cultural Turmoil in Francis Ford Coppola’s Apocalypse Now The era of the 1960’s was one of change, just like so many of the enduring songs say. With words like revolution and freedom being used to promote movements that changed our society forever. The most important being the Civil Rights movement, and arguably the most influential: the sexual revolution. While great new ideas and beliefs were starting to take root, morals and social constructs that had been established were endangered of being lost in the mix. The moral code that had endured for so long was suddenly overlooked, or overpowered by a generation that was not interesting in listening to the older, conventional generations. The pressure to find new ways of thinking made it hard to know what was right and what was wrong, to know which beliefs to hold on to and which ones to replace. Francis Ford Coppola’s â€Å"Apocalypse Now† reflects the cultural turmoil that developed in the 1960’s. Coppola uses the knowledge of a person who lived in that time to magnify musical, cultural icon, Coppola uses Willard to show the content of the film surpasses the content of the meaning. Captain Kilgore is the tyrannical irresponsible leader, and Lance is the youth who is a victim of his time. Coppola’s portrayal of the Vietnam War could be considered amplified by his artistic imagination. What sets the Vietnam War apart from previous war--the World Wars-- is that this was the first war that was televised. For the first time in history true to life visuals were broadcast into the homes of American civilians as the war was happening. The perspective of war changed forever. When Coppola set out to recreate the events in Vietnam in 1979, he did it with this knowledge th... ...lings, funneled through the immature emotional matrix of soldiers. This is more than just a movie, it's an exploration of the cultural ramifications that came during the 1960’s, in part because of the Vietnam War. Works Cited Brantlinger, Patrick. â€Å"Heart of Darkness: Anti-Imperialism, Racism, or Impressionism?†: Case Studies in Contemporary Criticism. Ed. Ross C. Murfin. Boston: Bedford, 1996. Conrad, Joseph. â€Å"Heart of Darkness† Case Studies in Contemporary Criticism. Ed. Ross C. Murfin. Boston: Bedford, 1996. Coppola, Francis Ford. â€Å"Apocalypse Now†. Omni Zoetrope Studios, 1979. Grieff, Louis K. â€Å"Soldier, Sailor, Surfer, Chef†: Conrad’s Ethics and the Margins of Apocalypse Now. Lit-Film-Quarterly. 20.3(1992): 188-98. Miller, J. Hillis. â€Å"Heart of Darkness Revisited.†: Case Studies in Contemporary Criticism. Ed. Ross C. Murfin. Boston: Bedford, 1996.

Bribery Scandal @ Siemens

Case Analysis by Steve Akana steve. [email  protected] edu BUS 685 Global Business Management Case 1 – The Bribery Scandal at Siemens AG Overview The report will analyze the case study and discuss the bribery scandal at Siemens AG. The author of the case study paints a picture of a successful and arguably dominant multi-national firm, with a reputation for a war chest of competencies and innovative products. The obvious question, then, is why would a firm with this resume and list of global achievements become involved with corruption and criminal behavior?Therefore, the case study raised questions such as the accountability of senior managers to the rampant corruption occurring in global divisions. Summary On November 15, 2006, 30 offices and private homes were raided by 200 police officers, tax inspectors, and prosecutors in Munch and other cities in Germany to investigate suspected bribery, embezzlement of company funds, and tax evasion. Five Siemens employees were taken into custody in connection with the case. Swiss prosecutors were also involved in the raids because they had an independent investigation on three people connected to Siemens, which launched in 2005.As a result, there was â‚ ¬420M of questionable payments made over a sevenyear period from 1999 to 2006. Official Siemens records showed the payments as having gone to external consultants. It was determined, however, that the funds were actually paid to foreign purchasing officials and that the expenditures coincided with the procurement of â€Å"fixed-line line telecommunications business in various international markets,† including Italy, Puerto Rico, Greece, and the United States. Siemens acknowledged that certain company employees were engaged in fraud, and the damage to the company could be around â‚ ¬10-30M.Because of the fraud Siemen’s was burdened with an additional â‚ ¬168M in income tax charges since 1999. Their net profit was restated from â‚ ¬3. 106 B to â‚ ¬3. 033B. By the spring of 2007, two former Siemens managers were convicted of embezzlement of company funds (â‚ ¬6M) for the purpose of bribing foreign officials to win a natural-gas turbine contract. The employees argued that their actions did not violate any laws, resulted in no personal gain, and were taken solely for the purpose of improving Siemens’ positioning.They argued that they worked only to secure a lucrative deal in which the payments were required by Enel management as part of the standard bid process. In fact, Siemens AG argued that the court order requiring forfeiture of earnings from the contract, prior to 2002 when the German government instituted a law prohibiting bribes to private officials abroad, specifically, had no basis in law. Analysis It took approximately 200 government officials, made up of police officers, tax inspectors, and prosecutors to indite five Siemens employees.The result was that the company was fined â‚ ¬30M, which wa s approximately 7% of the total â‚ ¬420M in bribes Siemens paid out. Combined, Siemens lost a total of â‚ ¬450M in 2006. Therefore, the company had to restate their net profits for 2006 from â‚ ¬3. 106B to â‚ ¬3. 033B. The adjustment was a mere 1. 4% of their total net profits in 2006. Two Siemens employees gave out bribes worth â‚ ¬6M in order to win contracts. The punishment for these briberies was a fine of â‚ ¬44M; however, the contract awarded to Siemens was worth â‚ ¬450M.Therefore, the company’s gain was a profit of â‚ ¬406M. The penalties Siemens paid were roughly 10% of the overall profit made from the contract. So was it worth it for Siemens to engage in criminal behavior? The punishment they received of paying fines varying up to 10 percent were only a drop in the bucket compared to the profits they gained. So from the viewpoint of a Siemens employee who is willing to break the law in order to gain large profits, it was definitely worth it.A s a matter of fact, if a company anticipates the percentage of penalties that will be applied for breaking the law, they could actually build that figure into their contract award fee and then move on with the business as usual. Furthermore, in addition to the financial repercussions Siemens experienced, the case study also mentioned damages to their reputation. In the end, however, Siemens’ growing profits did not reveal any decreases due to a damaged reputation. By 2011, Siemens ended up making more money than they had in the last five years, since 2007. From 1999 to 2006, their combined net income was â‚ ¬26. 3B (over seven years), and from 2011 to 2007, their combined net income was â‚ ¬31. 95B (over five years). Discussion Questions 1. Is unethical behavior the cost of doing business? What exactly is the role of Senior Managers? 2. Was Siemens penalized enough? Should fines be used as a deterrent to bribery? Are these the effects of the absence of adequate laws or weak enforcement practices? 3. Relativism vs. Normativism (Co-Determination Law). Relativism is the idea that ethics and morals are based on the context of a situation; the people involved, and their beliefs.Normativism is the idea of universal law based on what is good for everyone alike. So in this situation, would it be more appropriate to view Siemens’ actions in the context that they were simply trying to make profits? Conversely, would it be more appropriate to view the situation as what might be good for one company is not good for others, creating an unfair playing field? Would you apply relativism or Normativism to this case study when examining the Co-Determination Law? 4. Can you discuss in your own words, what is the difference between lobbying and bribery?Recommendations 1. Executive Ethics Program – Mandate that anyone equal to or above a director level to undergo a specialized business ethics and regulations program for executives. We should hold the gov ernment responsible to provide this training. The program would be taught by people who enforce the law, such as litigation lawyers and prosecutors. Training the people in the company at the level where the bribes derive from is much more appropriate than mandating a company-wide training where only lower level employees will end up receiving this training. 2.Levy Stricter Fines – Any company caught giving bribes for any reason will not be allowed to keep the profits they made as a result from the contracts won. The fines the company will owe to the government will be the equivalent to the gains received or the potential value of the contract being awarded. If the company is found guilty, they must walk away from the contract, allowing other companies that did not break the law to rebid on the contract. 3. Two Years of Probation – companies that break the law will not be allowed to bid on any contracts in the industry in which the contract existed, i. . a contract with an Energy Company would prevent further bids on any contracts in the energy industry for two years. Lessons Learned 1. 2. 3. 4. A strong ethical culture is critical for effective corporate governance. Merely publicizing the need for integrity won’t bring it about. Senior executives need to know what is going on throughout the organization. Strong internal control is more important in a widely dispersed and decentralized company. 5. A focus on â€Å"making the numbers† will never be successful in the long run. Questions still needing to be answered 1.How acceptable are bribes and kickbacks in industrialized countries? 2. Who will go to jail, and how much will the financial settlements cost Siemens? 3. What will be the effect of the scandal on Siemens’s strategic plans to acquire/dispose of business units? 4. Where were the internal and external auditors? 5. Can an outsider like new CEO Loscher really change an entrenched corporate culture? Reference Deresky, Hel en. (2011). International Management: Managing Across Borders and Cultures (7th Edition ed. ). Upper Saddle River: Prentice Hall.

Consolidation of mass-media essays

Consolidation of mass-media essays The most revered and respected of all rights we Americans share is the freedom of speech; moreover, the freedoms of a free press. These freedoms are basic necessities of a free and fare society. Walter Lippmann said that a free press should consist of many newspapers decentralized in their ownership and their management, and dependent for their support... upon the communities where they are written, where they are edited and where they are read(Blethen B07). Consolidation of our nations mass-media outlets threatens the essence of integrity in our nations free speech, and freedoms of a free press. Many would wonder why such a thing would be permitted, if the repercussions of such actions would be so damaging. In fact if you look back in time there was a concern to such a problem. Thus many laws were drafted to prevent such occurrences. For instance the Local Radio Ownership Cap of 1947 limited number of stations on company can own in a single market (The). The National TV Ownership law of 1941 stated that a company may not own stations that reach more than 35 percent of the national audience (The). The Dual Television Network rule of 1946 prevents one company from owning two of the top four television broadcast networks (The). The Duopoly rule of 1964 that a single company may own two television stations in a single market only if one or both of them is not rated among the top 4; moreover, that there will be at least eight remaining Independent stations after the acquisition (The). The Radio/TV Cross-Ownership Restriction of 1970 limits the ownership in the markets in regards to how many stations one company can own in a single market, and is different depending upon the size of the market (The). The Newspaper/Broadcast Cross-Ownership Prohibition of 1975 states that broadcast companies may not buy newspapers in communities where they own stations (The). These rules and regulation...

electronic music essays

electronic music essays Now, we are living in the 21st century. Most of the things are become electronic, such as the most music we listen today also become electronic. What called this music is electronic music. The mean of electronic music is music produced by machines that genre sound using electronic circuitry. I think the electronic music would be more popular and popular. The article Electronic music: from varese to radiohead have describe how the effect of the technology no recent classical and popular music has been nothing short of astonishing. Before the music only produce by instrument such as strings, pipes or drum. After World War II, the Musique concrete is the earliest experiments with the creation of electronic music (text. pp382). The Edgard Varese is the first practitioner of the musicque concrete. Later on in 1958 his proeme electronique being a landmark in the history of this fort of synthetic music. In years later, the pop artist are began to use the electronic music. The famous band Beatles songs also consider the muscique concrete. One member of the Beatles John Lennon used tape looping to create a novel background ambience for his song Revolution #9 (text. pp382). Few years later those films makers also considered the electronic music. For example, George Lucas used banging chains to create the sound of the Imperial Walkers for his Star War epics. In the 1980s the computer become miniaturized within the keyboard synthesizer. The synthesizer is a machine that creates, transforms, and combines electronic sounds, synthesizer is computer, so we can also call that computer music. So i n these days the fledging composer and rock band could own the hardware to create and doctor their own sounds. Now we hear the music on radio and television is also come from computer-equipped recording studio generate. The electronic music from the beginning to nowadays the computer music. and the ...

JRN WEEK3 Coursework Example | Topics and Well Written Essays - 250 words

JRN WEEK3 - Coursework Example There are many individuals who have no idea of what global warming is and how to prevent it. The media only focus on natural disasters when they happen and offer no assistance in terms of knowledge. Dr. Martin Patchen challenges the media to provide more comprehensive coverage on social issues, and global warming should be prioritized. Since the media reaches millions of viewers, it can educate people on how ways to combat global warming. Global warming is to blame for the natural disasters that are rocking our world today, for example, the floods that have devastated the city of Houston, Texas in the United States. The media does not tend to long-term issues they instead tend to focus on short-term problems so they can move on to other stories. Global warming is real and they sooner the media realize it, they can take it upon themselves to educate the general public. People tend to remember the effects of global warming when disaster strikes. Patiently waiting for others to handle global warming is a misguided conception, and each person has the responsibility of reduce the risks of global warming. Some of the activities that can decrease the risk of global warming include pla nting trees and decreasing the percentage of greenhouse gas emissions such as carbon

Visit to Zilver Seafood Restaurant Assignment Example | Topics and Well Written Essays - 2250 words

Visit to Zilver Seafood Restaurant - Assignment Example The reasons why customers visit restaurants are varied. Some customers go to a restaurant to satiate hunger, while others visit the restaurant simply to catch up with a friend and enjoy a hot cup of coffee. Whatever be the objective of the visit, there lies a common thread; the thread of expectations. Irrespective of the purpose of the visit, all customers want to be treated nicely at the restaurant and expect their order to be served promptly. It is important to remember that elements of hospitality and swiftness in serve revolve around the core service which is critical to success. In the case of restaurants, the quality of the food is the core. Thus the minimum expectation of each customer is that the food should be delicious. Whatever add-ons come along are welcome for e.g. a good ambiance would make the experience at the restaurant all the more pleasurable. Keeping in view the aforesaid discussion, the assignment of visiting a restaurant of choice was carried out. This report pe ns down my findings at the Zilver Seafood Restaurant. ... There is no doubt in the fact that the quality of the core service is important; however, the manner in which this service is rendered is equally important. It can be safely stated that restaurants, by virtue of their nature of the business, not only sell cooked food to customers but pass on a full-fledged eating experience to their customers. A lot of factors clubbed together, make this experience either a memorable one or a nightmarish one for the customer. Other experiences like ‘average’, ‘just OK’ etc. may lie on the continuum. The quality of food, speed of service, attitude of staff, and overall ambiance of the restaurant are just a few of the numerous factors that contribute to making a restaurant fall either in the ‘special’ or in the ‘me-too’ category. A logical corollary of this aspect is that these very factors enable the customer to judge the restaurant. An inherent characteristic of services is its inseparability i.e. t he service cannot be separated from the service provider. Services are also perishable and are therefore produced and consumed instantaneously. Inseparability and perishability of services bring into play human involvement. In case of restaurants, the parties involved are the host (provider of food) and the guest (customer). The human involvement adds to the complexity of any given situation. It may also lead to variability in the service rendered. Different customers may have different needs and motivations. The mood of the customer at a given time may impact his own experience as well as that of the fellow customers.

Motives and Incentives and Their Impact On the Performance of Essay

Motives and Incentives and Their Impact On the Performance of Employees In Government Hospitals within The Kingdom of Saudi Arabia - Essay Example This research will begin with the statement that the modern business environment poses a significant challenge for businesses at both the local and international level. The global crisis has made it increasingly vital for organizations to take measures to ensure the life of their businesses, overcoming both internal and external operation factors to achieve revenue growth and corporate performance. It is widely agreed that effective management of one of the most important factors for organizations to stay profitable in a highly competitive global economy. These factors of production are the three M’s: materials, machine, and manpower. It is the last of these, the human resource of a company, which poses the biggest challenge. A motivated employee is a valuable asset that brings tremendous worth to an organization. This research will try to look into the style and strategies of Al-Amal Hospital in Jeddah, the company in focus, in dealing with their workforce and how their workf orce stays motivated and happy with their job. It is the purpose of this paper to identify the motivational strategies and incentives that would improve employee behavior in the workplace. The focus of this study will be an evaluation of the practices of hospitals in Saudi Arabia, particularly Al-Amal Hospital in Jeddah. This will include an evaluation of the employee motivation and incentive strategies available to Al-Jamal Hospital, how they were applied in the organization and the effectiveness of these approaches. As the data collected for random sampling will be from a single company, this study will be demographically limited. The opinions, feelings, beliefs, and situation of participants may, therefore, be insufficient to totally represent the situations at other hospitals in Saudi Arabia or the feeling of their employees toward motivation and incentives. In terms of the secondary data from the various literature, studies, and researchers, there is a potential risk of relying upon information that cannot be proven correct within the context of this study, given that the results will not be derived not from data based on empirical study.

Analysis Aqualisa Quartz Essay Example for Free

Analysis Aqualisa Quartz Essay Every company dreams that one day they can bring something unique and very competitive, and use it to dominate the market. But things might not be as easy as they thought. In Aqualisa case, Harry Rawlinson, managing director of Aqualisa, gives us an example that even with new significant shower product Quartz, which seems to be perfect in every aspect, they cannot make a relative progress in U.K. shower market. Quartz is designed to solve all the troubles that exist in U. K. showers. It provides efficient and reliable water pressure and temperature, needs less space in bathroom, has a stylish looking and is easy to use and install. Although Quartz leaps all other showers, the initial sales results turned to be gloomy, as Rawlinson said â€Å"For some reason, it simply wasn’t selling†. To reveal these â€Å"reasons†, we will first look at the general shower market status, and then we will analysis two main factors that cause Quart fail in initial Sales: Quart itself and Plumber. Finally, we will examine Aqualisa’s marketing strategy and find out what is the right thing to do. Shower market in U.K. The U.K. shower market has 3 distribution channels, 3 buyer segments, and 2 Special roles: Plumber and Developer. To give a brief summary, we will use some charts to demonstrate characteristics of these elements, and use it for latter discussions. As we can see, Quartz has 61% in Rate of return (manufacturer) and 47% in Rate of return (retailer), which is not the highest among other products. And we notice that Aquavalve Value, which is in value segment, and Aquaforce 1. 0/1. 5 Bar, which is in Standard segment, have higher Rate of return, but these product sold well in lower segments. Thus Quartz cannot be blamed for overprice, at least it was no more expensive than Aqualisa’s other product. Besides, if we consider the installation cost that saved by Quartz (2 days to half day, with 40-80/hour), Quartz is even cheaper. So either the price was not the reason, or the price was misunderstood. Consumer could be blinded by Quartz’s high retail price and ignore its relatively high produce cost. Besides, Aqualisa â€Å"was generally recognized as having top quality showers, a premium brand, and great service†, that reputation could make consumers form the idea that Quartz is just another premium product which is not cost-effective. This misjudgment of Quartz’s value is the true reason that Quartz was not accepted in lower market. Thus lower Quartz’s price would have less result if the misconception remains unchanged. To solve this problem, Aqualisa need more effort to spread the idea that Quartz is economical and practical. Quartz’s former advertisement plan shows most of its progressiveness, like the picture in Exhibit-9, they list all the priorities, make it even more like a premium product. They need to give some economy features such as the cost of installation, the durability of Quartz’s parts, Quartz’s life time budget etc, and compare Quartz’s features with traditional showers, to remind consumers that Quartz values for their money. Plumber, Friend or Foe? Plumber is an important role in shower market. Exhibit-4 shows that about 73% shower selection are influenced by Plumbers. Yet Plumbers are â€Å"wary of innovation, particularly any innovation involving electronics†, AKA Quartz. The negative impact of Plumber’s attitude is obvious, and even Aqualisa calling â€Å"face-to-face introduce and explain the new product† to their â€Å"very loyal† plumbers, nothing changed in short term. Rawlinson was so desperate to plumbers that he thought about abandon plumbers and target consumers directly. Considering the plumbers’ high clout in current market share, and Aqualisa already have high market share (70%) in Do-It-Yourself Sheds which target consumer directly, give up plumbers would be ineffective and useless. Rather than evade the issue, let’s face it straight: Why Plumbers oppose Quartz and how to change it. The main reason that plumbers reject innovation derived from risk aversion. Because â€Å"unfamiliar products could present unknown performance problems†, which will make plumbers pay money and time to adjust. Former failure case like â€Å"push-button† controls in 1980s had Strengthened plumbers’ stubborn. But Quartz has no substantive contradiction with plumbers, on the contrary, it’s easy to install and operate that could give plumbers substantial benefits. As a matter of fact, Plumbers who â€Å"puts one in†, becomes â€Å"convert†. Thus Plumbers’ prejudice will disappear by time. By saying â€Å"Adoption is a long, slow process† Pestell, Aqualisa national sales manager, did not realize that they do have some ways to speed up the process. In fact, it seems that Aqualisa did not consider plumbers as a distinct important part in their sales. They barely treat plumbers like consumers or retailers, told plumbers how excellent or advanced Quartz is. But what they should do is telling how good Quartz will do to the plumbers themselves. They could show plumbers the contradistinctions in installing Quartz and traditional showers, and emphasize that Quartz will make their daily two days work to half day, reduce both their work intensity and work time. With this advantage, plumbers can do more jobs and be better off in more income. Aqualisa can also give more samples to plumbers or pay non-loyal plumbers to install Quartz to clear former haze of electronics. With focused promotion plan, Aqualisa will make plumbers realize Quartz is favorable, and turn them into steady alliance. Strategy, Breakthrough or Mark time? Aqualisa’s former strategy is Steady and comprehensive. They joined every segments of market and provided their products in all distribution channels. Their current core product is Aquavalve 609, and they had been in the upper level in the market share (â€Å"number two in mixing valves and number three in the overall UK shower market†), only surpass by Triton and Mira (Exhibit-2). When Quartz joins the family, it did not have a clear position among other siblings. Actually, Aqualisa showed no clear expectations in Quartz’s performance. They just spread it to whole market and hope it can dominate. This pointless strategy makes them unconscious to the market response thus they make no effective action when sales encountered difficulties. Even if their final target is the whole market, they could build milestones and interim objectives like enter the high-end market then extend to lower market or simplify the product to catch the lower market with low price then release advance model to premium user. Either way, the company should have a more specific positioning and targeting plan to meet the company’s expectation. Despite the former marketing strategy, Aqualisa now need to decide their next move. Rawlinson showed his trepidation that Aqualisa, which is profitable with its current products, may not be willing to take the risk of promoting Quartz. The risk comes from two sides: first, the development of Quartz has already spent 5. 8 million and three years times, further promotion could cost 3-4 million more. It’s hard to stay profitable with this huge investment. Second, the Quartz has competition effect with company’s Cash Cow product: Aquavalve, which also put company’s stable market share and benefit in uncertainty. The risk of launching new products is inevitable, but is it possible that Aqualisa can sit back, relax and enjoy its current benefit? As we learn from Exhibit-2 (U. K. Market Share Data 2000), Aqualisa, had 18. 1% market share in total units sold, while Triton and Mira were 30. 3% and 21. 7%. In the Electric Showers category, which Aqualisa sold most, the market share was 16. 9% while Triton had 43. 5%. And in Mixer showers category, where core product Aquavalve 609 rest, the market share was 20. 8% while Mira had 36. 4%. With these figure, we cannot say Aqualisa is in a safe place. They did not have domination in any part of the market, and there were significant gap between Aqualisa and market leader. With more than one competitor, Aqualisa could easily be replaced and fall into masses. At this situation, even promoting new product could cost a fortune, Aqualisa still need a breakthrough and Quartz is just what the company need. On the other hand, the existing market structure gives Quartz sufficient space to outspread. If Quartz is good enough to assault Aquavalve 609’s sale, it could also shake the leader position of Triton and Mira’s products. If Quartz is, as Rawlinson said, â€Å"first significant product innovation in the U. K. shower market since forever†, it will beat down others company’s products and increase Aqualisa’s market share, and not only in U. K. market, it can move forward to European markets or global markets, then the current promotion cost would be unremarkable. But if Aqualisa give up Quartz, the opportunity cost would be too big to accept. Rawlinson’s worry will become true: â€Å"In five years’ time, someone else will have got the world market for this technology†. Then the Aqualisa’s experiences would be competitors’ field test and its former investment would contribute to other’s benefit. Conclusion People usually consider that finding the goose is the hard part, but in fact, make the goose laid golden eggs is also not easy. Aqualisa holds its goose named Quartz, and shows us such an example. This case also told us it’s not only about what we have, it’s more about how to connect everything together, including product (Quartz), customer, collaborator (plumber), market, make right decisions and build relationships.

crazy dream :: essays research papers

My family and I planned to take a trip from our hometown, Alert Alabama to Chicago Illinois for the weekend. Our lives are very earth, very basic. There are four of us. Our name is the Tuckers and we live on a farm. Or I could say we rot on a farm. My name is Andy Joe Tucker and I am 18. Life is very boring there in Alabama, let me tell you, man. Our idea of fun is throwing knifes at pigs as they run around the pin in my back yard. We figured it is too hard to please ourselves all the time, so we planned on letting â€Å"run run run hustle bustle† atmosphere of Chicago please us for a weekend. We love Chicago and go there once a year. That Friday morning in July our airplane lifted from the ground. The flight began smooth and the plane was new. The air was fresh and the sun was bright, man. That all changed the moment the plane smashed and burned into the streets of the Chicago city. We were in the air and the sky was truly of heaven, bro. I felt as if I was with god gliding across the sky. The captain comes on the intercom and announces we are approaching Chicago but there seems to be a problem, man. He announces, â€Å"Ladies and gentlemen, we seem to be having difficulties contacting the Airport down below. Please stay calm while we await a signal that it is safe to land.† A thick and gruesome layer of muck and filth lay over the city. Looked like a damn pile of hay swirling around there yonder below. I cannot see the cotton picking ground for the life of me. The muck looks of something out of this world and all quite magical, man. The plane is circling the city with still no radio from the airport in return to our calls. Twenty minutes goes by. Suddenly, my chair becomes incredibly hot, so hot I start to scream. I look around and notice everyone in the cabin is having the same problem. I look down to unbuckle my seatbelt and get the hell of this seat when I realize the buckle is gone, MAN! Literally the buckle is no longer there, just the strap of the belt. I am trapped. In the middle of this excruciating dilemma of my seat and the cries of my fellow passengers, the planes nose goes vertical facing the sky, dude.